Scaling Methodology

INTENT is an accredited practitioner of the Junkeer Scaling Model. This proprietary universal scaling up methodology comprises of business philosophies and elements used by all organisations in the world that have scaled easily. Our 'Intent' is to ensure that our business consulting methodology can be applied by your organisation in a simple way that is bespoke to you.

A business is as unique as fingerprints, we understand that the same challenge in one business cannot be solved in the exact same way another business solves it. This style of personalised strategy consulting methodology results in sustainable scaling impact. Following the footsteps of successful companies that have scaled before us doesn't mean you should replicate their steps, rather you grab the 'insights' from them when they made those steps, and use those insights to make an informed judgement for your organisation. Using other businesses scaling 'hindsights' effectively paves an easier road to scale your business.

The world is filled with great business information and thought leadership on effective principles for growing a business. One would be overwhelmed by the volume of data and various methods of application. Knowing which practices to implement is one of the biggest challenges facing most organisations.

Jenny Junkeer, the creator of the Junkeer Scaling Model has dedicated two decades to capturing those insights, analysing them, consolidating them and providing practitioners, like INTENT, the tools and means to execute the scaling up methodology principles with simplicity, so that organisations like yours can benefit from it exponentially.

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PURPOSE

Purpose led companies far outperform profit driven companies. Their pathway to business scaling is made much easier, due to mandates for impact investing; expectations alignment with customers and staff; and fosters a culture of passion within the organisation to collectively achieve it.

Building the foundational strength for scale through optimisating every internal lens of the business is vital to ensure the business scaling journey feels easy and arrives rapidly. The most common blocker for scaling a business is when you cannot overcome the challenges present within some or all of the lenses. They could easily spend a lifetime and never overcome them without the right business scaling techniques and methods.

OPTIMISE

CUSTOMER CENTRICITY

Commonly misunderstood to mean customer service, customer centricity is much much more. The key to successfully scaling a business at the highest multiples lies within this element and its underlying principles. The beauty about this step is the simplicity of its application. The key blocker organisations face is business ego - where the business focuses on themselves first and the client second. Client obsession through data driven insights can sky rocket any business.

Scaling a business without outside help is hard work. Leadership ego often gets in the way outsourcing, collaborating partnering, advocating, and listening to advice. The principle of 'Strength in Numbers' applies in business scaling too. Building great networks of consultants, joint venture partners, investors and great people will make the scaling business journey much easier for yours and theirs. A true mutual benefit.

NETWORKS

INFLUENCES

When you consciously register the volume of things and people that currently influence your business and could influence it in the future, the ability to learn how to filter influences becomes essential. This element considers the principles of watching out for rockets heading your way, including some from your inner circle. Learn the art of which ones to ride and which ones to dodge.

PURPOSE

Purpose led companies far outperform profit driven companies. Their pathway to scale is made much easier, due to mandates for impact investing; expectations alignment with customers and staff; and fosters a culture of passion within the organisation to collectively achieve it.

OPTIMISE

Building the foundational strength for scale through optimisating every internal lens of the business is vital to ensure the scaling journey feels easy and arrives rapidly. The most common blocker for scale is that the business cannot overcome the challenges present within some or all of the lenses. They could easily spend a lifetime and never overcome them without the right techniques and methods.

CUSTOMER CENTRICITY

Commonly misunderstood to mean customer service, customer centricity is much much more. The key to scaling success at the highest multiples lies within this element and its underlying principles. The beauty about this step is the simplicity of its application. The key blocker organisations face is business ego - where the business focuses on themselves first and the client second. Client obsession through data driven insights can sky rocket any business.

NETWORKS

Scaling the business without outside help is hard work. Leadership ego often gets in the way outsourcing, collaborating partnering, advocating, and listening to advice. The principle of 'Strength in Numbers' applies in scale too. Building great networks of consultants, joint venture partners, investors and great people will make the scaling journey much easier for your business and theirs. A true mutual benefit.

INFLUENCES

When you consciously register the volume of things and people that currently influence your business and could influence it in the future, the ability to learn how to filter influences becomes essential. This element considers the principles of watching out for rockets heading your way, including some from your inner circle. Learn the art of which ones to ride and which ones to dodge.

Ensure your business has the skills and capability to create the scaling ambition it desires. If it doesn't - start applying your first scaling principle and outsource it with Intent.